Brazilian netizens are calling for a broad "boycott action" against American companies starting from August 1st this year on the social networking platform X, as a retaliatory measure against President Trump's impending 50% tariff imposition.

A Brazilian user on the X platform wrote, "Considering replacing Coca-Cola with orange juice? Not only does this help reduce the damage to Brazilian producers from Trump and Bolsonaro supporters, but it also benefits your health."

Zhongjin has learned that in addition to many Brazilian netizens posting on the X platform in support of boycotting American brands, a "boycott brand list," reportedly compiled by the initiator of this "boycott American products" campaign, is circulating on social media. The list includes several American fast-food chains, U.S. clothing brands, major tech companies, and American credit card companies.

Brazil's Finance Minister, Fernando Haddad, stated on July 30th that plans are underway to negotiate with the U.S. on tariff issues through an organized agenda, possibly involving a personal visit to the U.S. He revealed that Vice President and Minister of Industry Geraldo Alckmin may also accompany him.

Haddad mentioned efforts being made to establish contact with U.S. Treasury Secretary Scott Besent. Besent is currently in Europe and has not directly responded to Haddad's request, but teams from both Brazil and the U.S. are still in communication.

A Brazilian delegation of senators traveled to the U.S. last week but did not arrange a meeting with members of the Trump administration in advance. Additionally, Brazilian Foreign Minister Mauro Vieira traveled to New York on July 27th to attend a United Nations meeting but has not met with U.S. government officials yet. Vice President Alckmin stated that he had a conversation with U.S. Secretary of Commerce Howard Lutenick on July 19th but has not announced any substantive outcomes from their discussion. Despite this, Haddad maintains that dialogues between Brazil and the U.S. regarding tariff issues are still progressing.